sarathi.
Now onboarding suppliers across India

One catalogue. A thousand storefronts.

sarathi connects suppliers with resellers. List products once, launch branded stores in minutes, and route every order to the right warehouse — automatically.

41 stores live
Today’s summary · 3 resellers published 48 new products · 12 SKUs need restocking before Friday

Active resellers

Healthy
40

12 joined this week

Inventory in sync

Live
44.0%

3 warehouses

Low-stock SKUs

Low stock
2

Reorder suggested

Revenue this month

₹9.6L

Through reseller stores

Incoming orders

Live
Linen Kurta Set × 2#SR-10482 · fashion.sarathi.storePACKED
Brass Table Lamp × 1#SR-10481 · home.sarathi.storeSHIPPED
Cotton Throw × 3#SR-10479 · urbannest.inNEW

Invite a reseller

They get their own branded store — your products, their brand.

yourbrand.sarathi.in

Trusted every day by suppliers and independent stores

Read customer stories
Kavya TextilesUrbanNestLumen & Co.Ghar DécorTechBazaarSutra LivingMitti CraftsKurta KultureNila HomeAarohiKavya TextilesUrbanNestLumen & Co.Ghar DécorTechBazaarSutra LivingMitti CraftsKurta KultureNila HomeAarohi
Kavya TextilesUrbanNestLumen & Co.Ghar DécorTechBazaarSutra LivingMitti CraftsKurta KultureNila HomeAarohiKavya TextilesUrbanNestLumen & Co.Ghar DécorTechBazaarSutra LivingMitti CraftsKurta KultureNila HomeAarohi
The problem

More orders. Less manual work. Happier customers.

Catalogues shared as PDFs, prices changed by hand and stock checked over phone calls slow every reseller down.

Sold-out item still listed14 orders
Priced below supplier rule−₹320
Order sent to wrong supplier2d delay
✕

Reseller chaos. Catalogues go out on WhatsApp. Stock gets checked by phone. Margins leak with nobody noticing.

Network controlsarathi
#401 Kurta Kulture restockACTIVE
#402 TechBazaar orderDELIVERED
Stock accuracy+9.5%
Unified control

Stock, pricing and routing handled in one place.

sarathi automation. One source of truth for products, stock and price rules, from the first SKU to delivery.

sarathi in action

Meet sarathi.

The commerce engine that keeps suppliers, resellers and customers in sync — while you focus on growth.

sarathi-sync.sh
Order #SR-10482Splitting
Linen Kurta × 2Kavya Textiles→ Jaipur WH
Earbuds × 1TechBazaar→ Pune WH
Brass Lamp × 1Ghar Décor→ Delhi WH
Routed to 3 suppliers automatically
Price rule check
Cotton Saree₹2,599
Within rules
Block-print Dupatta₹749
Within rules
Linen Kurta Set₹1,149
Below minimum ₹1,350 — blocked

Syncing your catalogue

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What sarathi does

sarathi powerful features

Everything you need — from the first SKU to the customer’s doorstep.

0104

Multi-supplier
catalogue

Bulk importLive stockOne-click publish

Inventory
that never lies

Multi-warehouseLow-stock alertsAuto sync

Price rules
& margins

Minimum priceMargin bandsProfit preview

Branded
storefronts

Custom subdomainOwn domainThemes
Connected

Works seamlessly across your whole network.

Suppliers, resellers, stock and customers flow through one engine — and out to payments, shipping and messaging, automatically.

Storefronts

Every reseller gets a store that feels like their own.

Their logo, colours and domain. Customers only see that brand — never the supplier behind it or any other store on the platform.

  • Live on a subdomain in under 5 minutes
  • Connect a custom domain anytime
  • Mobile-first checkout with UPI, cards & COD
fashion.sarathi.in
Kurta Kulture
Ethnic wear
Live
electronics.sarathi.in
TechBazaar
Gadgets & audio
Live
home.sarathi.in
Ghar Décor
Home & living
Live
How sarathi works

Three roles. One connected flow.

Connect once. Every role gets its own workspace and only sees what belongs to them.

1ListStep 01

Suppliers add products, stock and price rules.

2CurateStep 02

Resellers pick products, set prices and publish to their store.

3SellStep 03

Customers buy — orders route to the right supplier automatically.

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Loved by growing businesses

Helping suppliers and resellers grow

“We went from sending catalogues on WhatsApp to 40 resellers running their own stores. Stock is always right.”

Ananya Rao

Founder — Kavya Textiles

AR

“I sell products from four suppliers on one website. Pricing within their rules takes seconds, not hours.”

Rohit Mehra

Reseller — TechBazaar

RM

“Orders split to the right warehouse on their own. Our fulfilment errors dropped to almost zero.”

Sana Qureshi

Ops lead — Ghar Décor

SQ
Pricing

Free to start. Pay only when you sell.

No monthly fees and no setup fees while we’re in beta. The only charge is your payment provider’s fee on each order.

Suppliers

Free during beta

List once. Sell through many resellers.

₹0/ month
  • Products, variants and warehouses
  • Invite resellers by link, SMS or WhatsApp
  • Orders, auto-accept and stock tracking
  • Free photo studio
Start as a supplier

Resellers

Free during beta

Open your own store. No stock to buy.

₹0/ month
  • Your own branded online store
  • Choose products from any supplier
  • Set your own prices and keep the profit
  • Add your Instagram videos
  • Log in with just your mobile number
Open your store

Payment provider charges apply to each online payment and go to the provider, not to us. Pricing may change after the beta; we’ll tell you well before it does.

FAQ

Questions, answered.

Yes. There are no monthly or setup fees while we’re in beta. When online payments are on, the payment provider charges its own fee on each order. If our pricing ever changes, we’ll tell you well in advance.

Ready to stop running your catalogue on WhatsApp?

Free during beta. No credit card required.